Google Partner Agency
Unlock the power of Google Ads
Why you need Google Ads
Google is the largest search engine in Australia, with over 90% market share. This makes it the most direct way to connect with consumers actively in the market.
As a leading Google ads agency and a Google premier partner, our services cover every step of creating, implementing, and optimising a strategy, from initial research to comprehensive reporting.
Our Google Ads management service will allow us to attribute every significant consumer action- whether a lead, sale or call- back to a specific search term. This allows us to accurately measure return on investment and cost per acquisition for each keyword, enabling us to allocate budget and minimise spending effectively.
Why choose us as your Google Ads agency?
Our strong technical understanding is the cornerstone of our operational philosophy. This profound understanding equips us to navigate the digital landscape and catalyze advancing our business goals.
By harnessing this expertise, we accelerate your trajectory and foster an environment where tracking and reporting on outcomes that truly matter to your business becomes the norm.
To ensure that our approach is client-focused to its core, we strictly limit the number of clients per team member.
This strategy guarantees that your business receives the dedicated attention it needs.
We firmly believe in the value of direct, open communication. We collaborate with you through frequent and meaningful dialogue, ensuring that we regularly report and give feedback on your project.
As a Google Award-Winning Premier Partner, we stand proudly within the top 3% of Australian agencies.
This prestigious status provides exclusive access to groundbreaking beta products and innovations not yet available to the general advertising public.
This early access allows us to craft pioneering strategies, giving our clients a competitive edge in the digital landscape.
Our Google Ads process
To provide optimal support and guidance to clients, it is crucial to present research in keywords and market factors that align seamlessly with the clients' expertise in their respective fields.
By incorporating a deep understanding of industry-specific trends and leveraging advanced data analysis, we can ensure our clients have the most relevant and up-to-date insights to drive their success.
To effectively evaluate and comprehend all the relevant outcomes that can and should be measured by Google Ads, it is crucial to conduct comprehensive testing.
Our approach delves deep into the metrics and data points that Google Ads offers. This analysis allows us to gain a deep understanding of the value that ads are driving.
This systematic approach extends beyond just analysis; it's an investment in understanding the intricacies of each campaign. Through these insights, we gauge what has been achieved and lay a robust foundation for future endeavours.
By assessing outcomes, we give our clients the knowledge and insights to make informed decisions and drive their businesses forward.
After the first two steps, our SEM experts will develop a logical structure that ensures optimal optimisation and reporting.
By carefully planning and organising campaign elements, you can effectively target your audience, optimise your resources, and measure the results.
This comprehensive approach will help us achieve your campaign goals and drive impactful outcomes for your business.
To optimise performance and achieve desired outcomes, it is crucial to compare results to key performance indicators (KPIs) and identify areas for improvement within the account.
This analysis spans key pillars of growth, including budget allocation, copywriting, creativity, and audiences. By evaluating these aspects, the goal is to reduce the client's objectives, ultimately driving success in their advertising campaigns.
After we have assessed the campaign, we will arrange meetings with clients to discuss the impact of the advertising and consult with platform partners for expert advice on upcoming products and research.
These inputs will contribute to developing strategic builds and tactics, forming a long-term strategy.
Explore our related services
Our recent SEM projects
Chisholm Tafe
How our team of PPC experts improved Chisholm Tafe's overal CPA by 67% through new creatives.
Crown Resorts
How our competitor analysis revealed a content gap opportunity that created a 57% increase in site-wide organic traffic.
Fossil
How our team of PPC experts increased Fossil's ROI by 205% through the activation of specific high-intent keywords.
From our clients
Meet our team
Frequently Asked Questions
The Google Partners program is specifically tailored for advertising agencies and third-party entities responsible for managing Google Ads accounts on behalf of different brands or businesses. With a global presence in over 60 countries and available in 43 languages, the Google Partners program offers a comprehensive solution for effective collaboration and optimisation.
Google Ads services are a valuable investment as they offer businesses of all sizes a cost-effective means to access an essentially limitless and targeted audience. With remarkable flexibility, you can initiate, halt, suspend, or modify your bids at any moment.
By joining the Google Partners program, one can gain exclusive access to top-notch training, unparalleled support, and abundant resources. This empowers you to position your clients for a successful digital marketing strategy.
Google Partner agencies employ certified experts with specialised knowledge in every facet of Google Ads campaigns. These professionals profoundly understand the platform, its features, and industry best practices. With their expertise, they can assist you in achieving your business goals effectively.
For those seeking a dedicated manager to consistently handle their Google ads campaign, the monthly cost can vary from $500 to $3000 or higher. The actual price depends on factors such as the level of service, campaign size, and the manager's experience.
Effective SEO strategies require patience, as it may take weeks or even months to yield tangible results. In contrast, a Google Ads account can provide immediate spikes in traffic. As a flexible marketing tool, Google Ads can be activated or deactivated at will. On the other hand, SEO ensures consistent organic results that endure in the long run.