Marketing

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96 "Marketing " Articles
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Magnifying glass over webpage: Grow your business with Google Ads.

How Google Ads Can Help You Advance Your Business Goals

Ophelia Bernhardt - 7 min read
Line graph of marketing forecasting for christmas sales 2023

Marketing Forecasting: How Seasonal Trends Impact Your Conversions

Tahlia Reynolds - 11 min read
Close up iPhone on keyboard displaying the Google Analytics 4 (GA4) app

The Latest Google Analytics 4 (GA4) Reporting Updates You Need to Know

Adam Soetrisno - 8 min read

Indago Acquired by Nunn Media – October 2024

Gary Nissim - 2 min read
Google AI Overviews funny parrot example

An Overview of ‘AI Overviews’

Lewis Torossian - 9 min read
Realistic robot pondering how to steal traffic with GA4 logo

How to Identify AI-Referred Traffic in Google Analytics 4

Preet Singh - 5 min read
Google Agency Awards 2024 Indago Finalist

Indago Celebrates Google Agency Excellence Nomination

Indago Digital - 5 min read
Woman working on creatives for Google Ad's Demand Gen campaign

How to Optimise Your Demand Gen Campaigns in Google Ads

Brooke Eager - 9 min read
Phone screen displaying example of Dynamic Search Ad

Dynamic Search Ads Explained: Benefits & Best Practices

Elima Zhumabaeva - 8 min read
Google Ads Quality Score on tablet

5 Tips to Improve Your Google Ads Quality Score with Keywords

Eoghan Groonell - 6 min read
Best Google Ads type with 6 different campaign examples on laptop

The 9 Google Ads Types: Which Is Best for Your Campaign?

Kara Liu - 9 min read
Two enterprise-level businessmen shaking hands with link building strategy symbol

Why Link Building Still Matters For Enterprise-Level Websites

Chloe Zheng - 7 min read
Google logo is displayed on smartphone screen with CEO Sundar Pichai in the background.

How to Recover From Google’s 2024 Core Algorithm Update

Lewis Torossian - 6 min read
Older female CEO in modern office using programmatic SEO tools to audit her enterprise website.

12 Programmatic SEO Tools for Easier Enterprise Marketing

Tahlia Reynolds - 9 min read
Successful Businesswoman in Stylish Dress Tracking Enterprise SEO ROI on Laptop.

How to Measure Your Return on Investment for Enterprise SEO

Roy Zhai - 8 min read
Cheerful, mature businessman with a beard performs enterprise seo optimisation on his laptop at a tidy desk in a modern office.

3 Optimisation Solutions for Enterprise SEO

Brίd Flynn - 6 min read
Focused SEO analyst showing client annual drop in CTR and organic traffic report on laptop screen.

Our CTR Benchmarks Reveal 31% Drop in SEO Traffic [2024 AU]

Gary Nissim - 11 min read
Happy business woman discussing enterprise SEO services at office corporate board group meeting.

Why Big Companies Need Enterprise SEO

Chloe Zheng - 9 min read
Young businesswoman thinking drawing an enterprise content marketing strategy on a whiteboard.

5 Insider Tips For Enterprise Content Marketing

Tahlia Reynolds - 9 min read
Man doing coding and doing technical SEO for huge website.

How to Do Technical SEO for a Huge Website

Roy Zhai - 10 min read
Female Chief Analyst Holds Meeting Presentation for a Team of Economists. She Shows Digital Interactive Whiteboard with Growth Analysis, Charts, Statistics and Data. People Work in Creative Office.

5 Enterprise SEO Tips to Kickstart Your Success

Jarrett Crawford - 8 min read
Illustration of woman setting up tags in Google Tag Manager

Tutorial: How to Set Up Google Tag Manager

Adam Soetrisno - 6 min read
Two female Indago employees smiling at laptop

What Our FY24 Staff Survey Tells Us About Job Satisfaction

Indago Digital - 4 min read
Illustration of male and female designer creating mobile display

A Step-by-Step Guide: 7 Phases of Your Website Content Plan

Brίd Flynn - 14 min read
Google Analytics vs Google Tag Manager side by side logos

Truly Understanding the Marriage of GTM and GA4

Adam Soetrisno - 7 min read
Phone in hand with Google Tag Manager logo

Google Tag Manager: What is it & Why Use it?

Adam Soetrisno - 5 min read
Magnifying glass over Google Analytics and Tag Manager

Troubleshooting GA4 Data with Google Tag Manager

Adam Soetrisno - 6 min read
Two employees analysing GA$ reporting data on a desktop screen

How to Create a Report in Google Analytics

Adam Soetrisno - 7 min read
Man with pen tracking events in Ga4 dashboard

Events vs Key Events in GA4: A Guide to Tracking What Matters

Adam Soetrisno - 4 min read
Tablet with logo of Google Analytics 4

5 Benefits of Google Analytics (GA4) for Businesses

Adam Soetrisno - 4 min read
AI generated image of 3 security cameras on a house

The Pitfalls of AI Art: Testing PMAX's AI Assets

Luke Ashmore-Delaney - 5 min read

Google I/O 2024: The AI Extravaganza – A Marketer’s Recap

Tahlia Reynolds - 9 min read
Google Universal Analytics arrow to GA4

How to Overcome Universal Analytics’ Sunset & Looming Shutdown

Preet Singh - 5 min read
AI robot tutor helping a student with homework, they are sitting on the couch at home and reading a book

Unlocking the Power of Generative AI: Google’s 10 Free Courses

Tahlia Reynolds - 6 min read

Indago Leads IAB's New Search Working Group

Gary Nissim - 3 min read
Close up of mobile displaying Chrome's incognito mode

Navigating Chrome's Block on Third-Party Cookies

Preet Singh - 9 min read
Purse with overflowing receipt

How to Grow Your Business Despite Consumer Uncertainty 

Tahlia Reynolds - 5 min read
google honours award

Indago voted Top 3 Agency Across AU and NZ

Indago Digital - 3 min read

Indago Scores Workplace Excellence Nomination at Google Premier Awards

Indago Digital - 3 min read

Our Rebrand: Indago's Plan for 2024 

Gary Nissim - 5 min read

What is keyword research and why is it important for SEO?

Jarrett Crawford - 4 min read

How to Boost Local SEO with Content

Brίd Flynn - 5 min read

Webinar: Google Analytics Set Up

Preet Singh - 3 min read

Webinar: Reporting in Google Analytics

Preet Singh - 3 min read

Webinar: Understanding SEO and Content

Peter Dimakidis - 3 min read

Google Analytics is about to stop working

Preet Singh - 10 min read

How to Use AI in SEO Content Marketing

Tahlia Reynolds - 10 min read

Latest events in digital marketing

Luke Ashmore-Delaney - 5 min read

Your complete guide to Google Analytics 4 (GA4)

Preet Singh - 10 min read

How to Fix Blank Landing Pages in GA4

Preet Singh - 5 min read

CTR crisis: Why are sites seeing 26% less organic traffic?

Gary Nissim - 10 min read

Branded vs keyword domains

Robert Grainge - 5 min read

Why Google reviews are important for SEO (and how to get more of them)

Jarrett Crawford - 5 min read

How to write content that converts

Tahlia Reynolds - 8 min read

The Top 5 Strategies to Improve Digital ROI

Lewis Torossian - 5 min read

Then vs Now: Top 20 websites in Australia

Tahlia Reynolds - 9 min read

Unified Data Analytics: When the Sum is Greater - Webinar

Preet Singh - 4 min read

Long Tail Keywords: Why Target Queries with Lower Search Volume?

Chloe Zheng - 5 min read

Unified Data Analytics: One Dataset to Rule Them All

Preet Singh - 6 min read

UTM codes: track your marketing efforts with ease

Peter Dimakidis - 3 min read

Good Enough to E.A.T

Peter Dimakidis - 4 min read

Webinar: Drive Growth with Conversion Rate Optimisation

Preet Singh - 1 min read

How Google Turns Adversity Into Opportunity

Tahlia Reynolds - 7 min read

Webinar: Paid Social and Display

Luke Ashmore-Delaney - 4 min read

Webinar: Introduction to Digital Marketing Training

Gary Nissim - 4 min read

Learn how to win on YouTube with our creative guide

Luke Ashmore-Delaney - 8 min read

COVID-19’s Impact on Consumer Search Marketing – Behaviour & Intent

Luke Ashmore-Delaney - 9 min read

Top five content marketing trends for 2021

Peter Dimakidis - 11 min read

The Future of Google Ads (AdWords) in the Next Decade

Gary Nissim - 15 min read

Search Operator Basics for Link Building

Peter Dimakidis - 6 min read

Run with the Digital Marketing Agency Running Your Competitors

Gary Nissim - 3 min read

$60 Million Marketing Grant for Small Australian Businesses

Lewis Torossian - 3 min read

Google for Jobs Is Coming to Australia: Here Is how to Prepare

Peter Dimakidis - 5 min read

The New Google Search Console - A Bite-Size Look at Its Best Bits

Brίd Flynn - 3 min read

Is 1st Really the Best SEM Brand Position?

Luke Ashmore-Delaney - 4 min read

Conversion rate optimisation and AB testing- what are they?

Tahlia Reynolds - 9 min read

The Periodic Table of Link Building & Acquisition Tactics

Lewis Torossian - 9 min read

Why People Hate Your Page Speed (And How to Make It Better)

Roy Zhai - 7 min read

Your Content Strategy Focus: Videos, Blogs or Infographics?

Yvette McKenzie - 7 min read

What is Content: Its SEO Evolution

Tahlia Reynolds - 7 min read

Why You Shouldn't Worry About Google's New 'Fred' Update

Lewis Torossian - 5 min read

Competitor brand bidding for the modern-day marketeer

Gary Nissim - 4 min read

5 Reasons Why Your Business' Social Media Needs An Expert

Elizabeth Harmon - 4 min read

10 Content Marketing Tools That Will Make Your Life Easier

Brίd Flynn - 8 min read

Indago Digital Help Launch Credit Simple Australia

Gary Nissim - 1 min read

5 advanced link building & acquisition tactics for 2017

Jarrett Crawford - 8 min read

Content Marketing Horror Stories: 5 Common Mistakes to Avoid

Brίd Flynn - 7 min read

Indago Digital Bags Another Five Clients

Luke Ashmore-Delaney - 2 min read

Indago Digital Helps Credit Simple Launch in New Zealand

Gary Nissim - 3 min read

Employsure - Top Digital Marketing Challenges in 2016

Robert Grainge - 2 min read

The Perils of Google Adwords Over Automation

Luke Ashmore-Delaney - 5 min read

Why Your Agency Should Be Living Your Brand

Gary Nissim - 4 min read

3 Reasons Why Content Should Be the Cornerstone of Your SEO Strategy

Matt Lawry - 5 min read

10 Strategies to Grow Your YouTube Channel

Lewis Torossian - 11 min read

Digital Marketing Infographic: Agency v Client-Side Survey Results

Gary Nissim - 1 min read

How to Build a Great Google Adwords Campaign

Luke Ashmore-Delaney - 5 min read
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