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![Optimising GTM for improved performance and site speed](https://cdn.sanity.io/images/7j7xebvw/production/a5a6347c9cfdb9075be682b0ea99e333540b97ee-3000x2000.jpg?w=480&h=320&auto=format)
5 Ways to Improve Google Tag Manager Performance
Towfiq Ahamed - 5 min read
![Illustration of woman setting up tags in Google Tag Manager](https://cdn.sanity.io/images/7j7xebvw/production/42810b6412ae7ce168913b47ae328d2431fc6b2b-2500x1500.png?w=480&h=288&auto=format)
Tutorial: How to Set Up Google Tag Manager
Towfiq Ahamed - 6 min read
![Google Analytics vs Google Tag Manager side by side logos](https://cdn.sanity.io/images/7j7xebvw/production/e9f0e739df602b6ed242808db2019f68ac31162e-2500x1500.jpg?w=480&h=288&auto=format)
Truly Understanding the Marriage of GTM and GA4
Towfiq Ahamed - 7 min read
![Phone in hand with Google Tag Manager logo](https://cdn.sanity.io/images/7j7xebvw/production/7040529965841cdcea7f82c01bcd16d1b406df6e-6000x4000.jpg?w=480&h=320&auto=format)
Google Tag Manager: What is it & Why Use it?
Towfiq Ahamed - 5 min read
![Magnifying glass over Google Analytics and Tag Manager](https://cdn.sanity.io/images/7j7xebvw/production/2e4eb7443ee5f39c6d0f8a3caf0d9939cb74550f-5760x3840.jpg?w=480&h=320&auto=format)
Troubleshooting GA4 Data with Google Tag Manager
Adam Soetrisno - 6 min read
![Two employees analysing GA$ reporting data on a desktop screen](https://cdn.sanity.io/images/7j7xebvw/production/dba870748c6a80ad03dd502755ffeefb517adca8-5561x3707.jpg?w=480&h=320&auto=format)
How to Create a Report in Google Analytics
Adam Soetrisno - 7 min read
![Man with pen tracking events in Ga4 dashboard](https://cdn.sanity.io/images/7j7xebvw/production/3fc357dd984b80f8bcae06425b7904e5d5312b55-6016x4016.jpg?rect=0,3,6016,4011&w=480&h=320&auto=format)
Events vs Key Events in GA4: A Guide to Tracking What Matters
Adam Soetrisno - 4 min read
![Tablet with logo of Google Analytics 4](https://cdn.sanity.io/images/7j7xebvw/production/8e94416562dbc961860ff179e4483bbb21455c69-6000x4000.jpg?w=480&h=320&auto=format)
5 Benefits of Google Analytics (GA4) for Businesses
Adam Soetrisno - 4 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/3ba0f9b1d2a77a4bc93e33f3e004ffea31dec968-1200x520.webp?w=480&h=208&auto=format)
Google I/O 2024: The AI Extravaganza – A Marketer’s Recap
Tahlia Reynolds - 9 min read
![Google Universal Analytics arrow to GA4](https://cdn.sanity.io/images/7j7xebvw/production/6c5a2fee129fc49729c5f4d4ffa2cbef771e4e81-4809x2850.png?rect=0,3,4809,2845&w=480&h=284&auto=format)
How to Overcome Universal Analytics’ Sunset & Looming Shutdown
Preet Singh - 5 min read
![Close up of mobile displaying Chrome's incognito mode](https://cdn.sanity.io/images/7j7xebvw/production/3a6b6706b844bc20589d590e5904a1426099ad8c-6000x4000.jpg?w=480&h=320&auto=format)
Navigating Chrome's Block on Third-Party Cookies
Preet Singh - 9 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/2e5113c56df17fdda78e09948afab305f9e76293-761x399.png?rect=1,0,760,399&w=480&h=252&auto=format)
How to reduce (not set) value in your GA4 landing page dimension
Preet Singh - 8 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/1a2cfaf1f081fddf4fd40b11bb47c768ac6aa9ff-960x517.png?rect=1,0,958,517&w=480&h=259&auto=format)
How to View Missing Bounce Rates in GA4
Preet Singh - 4 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/7646fafbe56040ac404e2ad0ccb5967376e94775-982x556.png?rect=1,0,981,556&w=480&h=272&auto=format)
A comprehensive guide on GA4 funnel explorations
Preet Singh - 8 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/4234606c32cc2447d1ea0e3c248b3ab22e6751ff-6000x4000.jpg?w=480&h=320&auto=format)
CTR crisis: Why are sites seeing 26% less organic traffic?
Gary Nissim - 10 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/67342f17710066eb8517388a97b28d54182cc8dd-1410x800.png?rect=0,1,1410,799&w=480&h=272&auto=format)
Webinar: Google Analytics Set Up
Preet Singh - 3 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/843dbbe9da16d6c91834d7588925279bdc7e0537-1414x802.png?rect=0,1,1414,801&w=480&h=272&auto=format)
Webinar: Reporting in Google Analytics
Preet Singh - 3 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/cea7b39a828f683e0face8270fdcf8cd1b04bedc-2970x2100.jpg?rect=0,1,2970,2098&w=480&h=339&auto=format)
Webinar: Understanding SEO and Content
Peter Dimakidis - 3 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/eed20987ef67b2deedec8bbe989e81647b545248-2100x1186.jpg?w=480&h=271&auto=format)
Google Analytics is about to stop working
Preet Singh - 10 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/9b5885be9e9260cabe4996179ccadcc4620fdbb7-7360x4134.jpg?rect=6,0,7349,4134&w=480&h=270&auto=format)
Your complete guide to Google Analytics 4 (GA4)
Preet Singh - 10 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/8cc90baacc1e10a3576bd28796b9a52d4f8c8c86-5760x3840.jpg?w=480&h=320&auto=format)
How to Fix Blank Landing Pages in GA4
Preet Singh - 5 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/80b2dfaf1da4230e2997b360fe597cfd23669427-647x565.png?w=480&h=419&auto=format)
GA4 - What You Need To Know
Preet Singh - 2 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/1f1987e0d8e0afdfc985658c726c878e574e3458-937x526.png?rect=0,1,937,525&w=480&h=269&auto=format)
Unified Data Analytics: When the Sum is Greater - Webinar
Preet Singh - 4 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/f5fb263e854af6850d48bfe89deac439ac4e0455-939x523.png?rect=0,1,939,522&w=480&h=267&auto=format)
UTM codes: track your marketing efforts with ease
Peter Dimakidis - 3 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/8b8be67e4ebd658e8a4f5e641dddf8f3537df702-965x568.png?rect=2,0,963,568&w=480&h=283&auto=format)
Webinar: Drive Growth with Conversion Rate Optimisation
Preet Singh - 1 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/f13a3256c38b7d553b2f42acf25c3da88505589f-930x534.png?rect=1,0,929,534&w=480&h=276&auto=format)
Is Conversion Rate Optimisation the Link You're Missing?
Peter Dimakidis - 6 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/f5aaa3a078037841a28de28157aa75d5898246ed-941x476.png?rect=1,0,940,476&w=480&h=243&auto=format)
How Python Handles 'Argument Passing'
Preet Singh - 6 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/b54ae66d0e2286b78b3a627f15b345bc07251361-937x485.png?rect=0,1,937,484&w=480&h=248&auto=format)
How to Survive TP & GDPR in a Cookieless World
Preet Singh - 11 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/35b8e0965fcd886b04dd62d2f41277f07d3476fb-940x481.png?rect=1,0,939,481&w=480&h=246&auto=format)
6 ways to increase foot traffic using Google Ads in 2019
Preet Singh - 5 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/fe3a9b65536464577144d7ca8036c5ebf8443011-852x432.png?rect=0,1,852,431&w=480&h=243&auto=format)
How to Get Search Query Performance Data for Every URL
Chloe Zheng - 2 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/442604a5cfe6d8ff0265c4c3b466eff0a892d19b-983x541.png?w=480&h=264&auto=format)
Google performance honours
Peter Dimakidis - 2 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/523889ef58db9ca11d1dbedc4ee41bbfb779ce02-686x335.png?rect=0,1,686,334&w=480&h=234&auto=format)
How to Use Attribution Modelling in Google Analytics
Preet Singh - 8 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/ec89e5f098f825889cea233f79ac80e65b969bbf-941x479.png?rect=0,1,941,478&w=480&h=244&auto=format)
How to upload CRM data into Google analytics without GA 360
Preet Singh - 7 min read
![](https://cdn.sanity.io/images/7j7xebvw/production/96b059d8e490e5e435b0a24317935077475cc9da-940x485.png?rect=1,0,939,485&w=480&h=248&auto=format)
Data Management and Cleansing for Your Data Diarrhoea
Preet Singh - 7 min read
![Team members thinking together](https://cdn.sanity.io/images/7j7xebvw/production/e468ddccf2903bfcf12b9d2c128714511ff6323b-1836x1836.png?w=1080&h=1080&auto=format)
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