SEO Copywriting Services
Content that converts
Why invest in SEO copywriting services?
Content is king, and its reign is growing. Users want unique, high-quality information, with 70% of searches aiming to uncover valuable insights.
However, to boost your organic rankings and engage your audience, your content must be SEO-friendly. Don't worry, that’s where we come in.
Indago’s SEO copywriting services create impactful content that:
- Meets your customers’ needs and aligns with search intent.
- Provides insights into audience interests and trends.
- Elevates your rankings while captivating readers.
Our Content Products
Site-Wide Content Audit
Scan your entire site for hidden content issues with this 30-point health check.
High-Value Page Analysis
Not seeing results from your most critical page? Pinpoint what's missing and bridge the gap.
Blog Content Audit
Turn all your blog content into traffic-driving, lead-generating gold.
Why choose our SEO copywriting services?
Our cutting-edge proprietary technology gives us deep insights into what it takes for content to rank.
We analyse key factors that drive SEO success—like content length, keyword density, and content types (think FAQs, tables, and images) – alongside strategic internal and external linking.
Armed with these insights, our SEO copywriters create content engineered to propel your brand to the top of search results, maximising visibility and impact.
We blend our in-house talent with a broad network of skilled external writers who excel in content creation. Each member is not only skilled in SEO practices but also deeply passionate about it.
With roots in journalism and diverse academic backgrounds, we bring a wealth of knowledge and unique perspectives to every piece we create.
Our SEO copywriters are adaptable, writing across various industries—technology, healthcare, finance, travel, and more. This flexibility allows us to craft tailored content that genuinely resonates with your audience.
At Indago, our work doesn't end once your content is live.
We continually review its performance over days, weeks, and months to gauge its impact on your marketing efforts. This thorough analysis empowers us to make data-driven optimisations that go beyond surface-level tweaks.
We aim for content that consistently elevates performance, focusing on building a resilient and enduring content strategy —not just chasing fleeting trends.
Our SEO copywriting process
In any good SEO strategy, nailing keyword research is non-negotiable.
We dig deep to find the keywords your target audience is searching for, ensuring you attract the right crowd and boost your visibility. Once we identify these gems, we analyse top-ranking sites to uncover their winning strategies.
From there, our experts craft targeted content that focuses on high-performing areas and aligns with search intent—driving quality traffic straight to your site.
Our thorough analysis reveals the content strategies and tactics that work for your top rivals, highlighting their strengths and weaknesses.
Indago's competitor research goes beyond imitation; it fuels innovation.
We use our findings to spot untapped opportunities and gaps in your SEO efforts, ensuring your strategies stay effective and relevant for the long haul.
Access to data is great, but real success comes from diving deep into top-ranking competitor pages.
Our content team uses a proprietary process to dissect these pages, pulling out key ranking factors and turning them into actionable insights for your strategy.
This approach guarantees your content shines and puts you ahead of the competition.
We leverage AI and SEO tools to create clever, high-quality content that hits the mark — all without breaking the bank.
We’re all about staying true to your brand, so every word resonates with your audience and reflects your unique identity.
Plus, we keep you in the loop throughout the entire process. By working together, we ensure your content goes live fast and efficiently, powering your internal improvements.
Ongoing optimisations are key to helping search engines recognise the strengths of your content.
We proactively tackle uncrawled content, enhance existing pieces, and update regularly based on in-depth performance analysis.
This keeps your website relevant and consistently performing at its best. With our approach, we fine-tune your site to maintain high visibility, drive traffic, boost rankings, and ultimately achieve greater online success.
Explore our SEO services
Our recent SEO content projects
CareerOne
How our SEO experts improved CareerOne's SEO visibility by 240% and doubled keyword ranking on the first page of Google.
Robert Half
How we achieved a 138% increase in year-on-year organic traffic for Robert Half by combining technical content and outreach.
Upside Realty
How our SEO experts improved Upside Realty's organic traffic by over 202% and site visibility by over 154% through our content development services.
From our clients
Meet our SEO copywriters
Frequently Asked Questions
What are SEO copywriting services?
SEO copywriting services are all about crafting content that not only engages your audience but also gets you noticed by search engines. It’s a blend of art and science — creating compelling, keyword-rich copy that aligns with your brand while optimising for the right search terms.
What does a SEO copywriter do?
An SEO copywriter crafts content that’s not only search engine-friendly but also engaging and easy to read. They dig into keyword research, sprinkle those keywords naturally throughout the content, and ensure it ranks high on Google.
The result? Organic traffic and content that resonates with your audience. It’s all about balancing smart SEO tactics with fun, relatable writing—keeping things clear, compelling, and impactful.
How much does an SEO copywriter cost?
SEO copywriter costs can range from $50 to $200 per hour or a few hundred to several thousand dollars per project. While cheaper options exist, investing in quality pays off in better visibility and engagement.
What are the three pillars of SEO copywriting?
SEO copywriting can be boiled down to three essential elements: Authority, Relevance, and Experience. These pillars are the foundation for optimising a site's performance, ensuring its content resonates with users.
What are the 3 C's of copywriting?
The three C’s of copywriting are Clear, Concise, and Compelling. Your message should be easy to understand, brief, and grab attention. Clarity ensures no confusion, conciseness keeps it punchy, and compelling copy motivates action. A winning combination for engaging your audience effectively!
What are SEO copywriting examples?
SEO copywriting examples include blog posts, product descriptions, and landing pages that are optimised for search engines while engaging readers. Think keyword-rich articles that attract traffic and persuasive product copy that converts.
