GA4 Training

Our GA4 Training

Google Analytics 4 isn’t just another tool—it’s your gateway to better business decisions. Let us show you how.
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Unlock your potential with GA4 training

Give your team the GA4 expertise they need to transform raw data into a competitive advantage for your business.
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Why invest in GA4 training?

Google Analytics 4 (GA4) is here, and if your team isn’t on top of it, you’re leaving valuable insights on the table.

GA4 is your key to making better, faster decisions in an increasingly data-driven world. With the pace of change accelerating, you need a team that knows how to pull, analyse, and act on your data like pros.

Investing in GA4 training means empowering your team to not only keep up but stay ahead—driving smarter strategies, maximising ROI, and turning insights into action.

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Our GA4 training services

The best way to learn is by doing. Our hands-on GA4 training equips your team with real-world skills to drive results from day one.
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Expertise you can trust

With over 100 analytics profiles implemented and 700 reports generated each month, our team at Indago is built on hands-on experience.

We don’t just practice analytics—we shape industry knowledge, regularly delivering training to help businesses unlock the full potential of their data.

Hands-on for real-world results

Our GA4 experts lead in-depth training sessions, partnering with top industry bodies to equip professionals with the skills to truly leverage analytics tools.

With a focus on practical, real-world application, our GA4 training ensures your team can confidently extract insights and drive data-driven decisions.

Industry recognition

Indago isn’t just keeping up with industry trends—we’re shaping them. As leaders of the IAB's Search Council and partners with Google’s Squared Online, we’re at the forefront of analytics innovation.

When you train with us, you're learning from the experts who are actively defining best practices, ensuring your team gets the most relevant, cutting-edge insights to stay ahead.

Tailored for your business

Every GA4 course is crafted to match your industry and business needs, using real-world case studies that speak directly to the challenges you face.

This ensures your team gains practical, applicable insights they can use to make smarter, data-driven decisions—right away.

Our analytics training process

Indago specialises in providing GA4 training for a wide range of businesses, regardless of their stage of development.
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1. Understanding your team

We kick off our GA4 training by getting to know your team's unique strengths and knowledge gaps.

By taking the time to understand each member’s experience, we are able to tailor the deliver of our training, ensuring it’s relevant and impactful for everyone, from beginners to seasoned pros.

2. Business data

In this step, we dive deep into your business data to make the training as relevant and actionable as possible.

By incorporating real-time insights from your analytics, we tailor the sessions to reflect your unique challenges and opportunities.

This ensures the training isn’t just theoretical—it’s directly applicable to your business, empowering your team to act on what they’ve learned with immediate, real-world impact.

3. Dynamic format

We understand that no two teams are the same, so we offer a flexible mix of Ga4 training formats to suit your team’s specific needs.

Whether it’s face-to-face sessions for direct engagement, online modules for convenience, or group workshops to encourage collaboration, our approach ensures the training fits seamlessly into your team's unique work dynamics.

This adaptability maximises learning effectiveness, keeping your team engaged and ready to apply their new GA4 skills right away.

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Frequently Asked Questions

What is the best way to learn GA4?

Google's comprehensive training materials guide you through creating a Google Analytics account, structuring a website, and setting up a sandbox website for practice. Learn how to implement and test Google Analytics tracking code with us and access step-by-step instructions to collect data for your business. Unlock the ability to create custom reports and events with GA4, empowering you to gain valuable insights and optimize your online presence.

Is Google Analytics 4 easy to learn?

Learning Google Analytics is difficult. Although it's the most popular web analytics tool, many users lack the knowledge to get to the bottom of their data. The new version is even harder to master. Ironically, starting your GA study journey today is even more interesting.

Is GA4 the same as Google Analytics?

Google Analytics 4 has now replaced Universal Analytics. As of July 1, 2023, standard Universal Analytics properties ceased processing new data. Additionally, from July 1, 2024, all customers will no longer have access to the Universal Analytics interface and API.

How do I get certified for GA4?

Obtain a Google Analytics Certification by showcasing your proficiency in Google Analytics 4 properties. This includes proficiently setting up and organizing a property and utilizing a wide range of reporting tools and features. Achieve certification by successfully passing the assessment.

How long does it take to master GA4?

According to experts, the average time required to learn Google Analytics can range from four to six months. However, this duration can vary significantly. While some individuals can complete self-paced online courses in as little as two hours, most people find it necessary to pause and resume frequently to grasp the information comprehensively or may even take more than one course to learn the ropes.

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