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Digital Marketing Blog

Google 'Call-Ads' Extension Adds Website Link Option
Google renames call-only ads to ‘call-ads’ in an extension allowing users to add a website link, & perhaps – now also making call-ads a must for your business.
4 min. read
Are Advertising Costs On Facebook Increasing?
Facebook has long reigned as a reliable social media platform to churn out CTRs. But if cost-per-clicks are now rising, is there value for advertisers anymore?
4 min. read
Why You Should Invest In Microsoft Ads
Microsoft Ads can yield just as rewarding results for paid search campaigns as Google. Diego explains why you should consider investing in Microsoft Ads.
5 min. read
Learn How To Win On YouTube With Our Creative Guide
Need to learn how to quickly produce highly performing creatives on YouTube? Look no further than our guide & start getting your video creatives done right!
8 min. read
Google Discovery Ads – First Impressions
We tested the promising Google's Discovery Ads which can run across premium placements like YouTube's home feed, Gmail social/promotions tabs & Google Discover.
4 min. read
Google Ads in the Next Decade
In 20 years of using Google Ads (AdWords), I’ve seen many changes. However these years of change pale into insignificance compared to what the next decade holds.
15 min. read
Advanced Dynamic Search Ads Tactics – A Marketer’s Guide
Dynamic Search Ads are a valuable part of PPC strategy, but their true potential remains untapped. Learn the tactics required to maximise their capabilities.
4 min. read
Indago Consecutively Secures Google Partners Honours Award
Indago Digital wins another Google Partners Honours. We are proud to receive the Q3 Search Excellence agency award in our successful innovative search campaigns.
1 min. read
Improve Your Website Conversions With UX & UI
Maximise your SEM investment by updating your website UX and UI. It's the easiest way to improve your CPC and Conversions.
2 min. read

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