Latest Industry News & Digital Marketing Trends

Digital Marketing Blog

Intro to Google Analytics 4: why, what and when?
Google Analytics 4 (GA4) isn’t just an upgrade, it’s a completely new way of analysing user behavior that focuses on a customer’s holistic experience.
30 min. read
Google’s Threat to Withdraw Search from Australia
We all love Google from a technology perspective but as with any monopoly they have no need to provide a platinum service and I believe that the industry, clients and agencies alike suffer due to that.
7 min. read
What is and How Is GA4 Implemented – Complete Guide
Want a quick overview or a full on guide? Either way this blog post provides both ensuring you understand why Google are rolling out GA4 and why you need to act now!
4 min. read
Reporting in Google Analytics - Webinar
Hear Preet Singh, Indago's Head of Performance & Analytics present on Reporting in Google Analytics. Learn the basic/advance level setup, conversions, must-haves and more.
5 min. read
Google Analytics Setup - Webinar
Hear Preet Singh, Indago's Head of Performance & Analytics present on Google Analytics Setup. Learn the basic/advance level setup, conversions, must-haves and more.
5 min. read
Paid Social and Display - Webinar
Hear Luke Ashmore-Delaney, Indago's Performance & Analytics Director present on Paid Social & Display. Understand why Paid Social & Display is such an important part of your marketing mix.
5 min. read
Keyword Planner’s ‘Refined Keywords’ Update
An exciting new Keyword Planner update introduces an unprecedented feature which allows the automatic categorisations of keywords into multiple group-types!
3 min. read
Why You Should Invest In Microsoft Ads
Microsoft Ads can yield just as rewarding results for paid search campaigns as Google. Diego explains why you should consider investing in Microsoft Ads.
5 min. read
Learn How To Win On YouTube With Our Creative Guide
Need to learn how to quickly produce highly performing creatives on YouTube? Look no further than our guide & start getting your video creatives done right!
8 min. read

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