1. Google Trends
This great tool allows you to track the dynamics of search queries, trends gaining popularity, and make certain forecasts for the future. And of course, it may give tons of inspiration for content marketers.
Here you can choose the topic you’re interested in (e.g. cars), select the region, and see what queries relating to this topic are trending at the moment. In other words, where people’s current interests lie. Below you see the results for the ‘cars’ topic relating to USA.