Travelex is a leading global currency exchange service.
They face increasing pressure from both the economy and financial institutions that are seeking to keep their customers spending on their credit cards overseas – instead of acquiring cash or a travel money card when travelling.
The challenge with Travelex is minimising the declining strength of the Aussie dollar and take advantage of those monitoring exchange rates. Furthermore, we considered the client’s enterprise and process restrictions for determining short-term possibilities.
Due to a lack of implementation control from the client’s local office – striking a balance between ideal and realistic outcomes was crucial to this strategy.